Consultant for Sales and Marketing Strategy Development and Execution
- Career Category: Consultancies
- Location: Phnom Penh
Summary
Responsibility:
- Task 1: Brand Guideline for Integrated Ecosystems
- Developing a brand guideline that connects CheckinMe HR Software with the Workplace Benefits program.
- Defining the visual and verbal identity that communicates "Workplace Benefits" as a core extension of the HR experience, ensuring a unified brand voice across both platforms.
- Task 2: Marketing & Retention Plan for Workplace Benefits
- Creating a targeted marketing plan for the CheckinMe App with a primary focus on the retention and conversion of the existing user base.
- Designing onboarding and engagement funnels specifically to migrate current clients (Company) into the Workplace Benefits program.
- Task 3: B2B Sales & Partnership Framework
- Building a structured framework for corporate partnerships and a direct sales strategy.
- Targeting Factories or Large Enterprises that require high-efficiency tools, specifically promoting Automated Payroll and AI-Face Attendance
Eligibility
- Bachelor's degree in marketing, sales, communications, business, or related field.
- At least 7 years’ experience in sales and marketing, brand development, strategy development or digital communication, business operation (preferably in the tourism industry).
- Proven experience in digital advertising and marketing. Including creating, executing, and managing campaigns to achieve KPIs for clients.
- Understanding of best practices in customer experience for the tourism and hospitality sector, with the ability to evaluate and enhance tour/digital products for sustainability and competitiveness.
- Strong analytical and problem-solving skills.
- Outstanding organisational and time management skills.
- Strong English communication; Khmer understanding preferred.
- Excellent project management skills, and communication skills.
